Every year, thousands of men and women leave established, lucrative careers to pursue new opportunities in the booming network marketing industry - an industry that is now attracting former doctors, CEO's, and others seeking independence and financial rewards. In network marketing, you will meet people, just like yourself, who have exceeded the income and prestige of their previous careers and are now living their dream life.

Network Marketing can be best described as moving a product or service from the manufacturer/provider to the consumer by a systematic form of compensation provided to those persons who are causing the product to move or the service to be provided. You are in business for yourself but not by yourself. You can make a fortune by building an organization as your primary function and selling the product.

It is a whole new way of a distribution channel. You spread or market the product from a producer to an end user

Henk’s Definition of Network Marketing:
Network Marketing is creating a win, win, win situation. A win situation for the producer (manufacterer), representative (network marketer), and end user (consumer). It is a win situation for the producer because he has less cost to bring the product to the end user. Why? Because he does not have to pay all the traditional marketing costs. It is a win situation for the representative taking over this function (over the traditional marketing function) because it gives the possibility to earn vast money – which depending on the focus and drive leads to financial indepencence, which in Henk’s terms is TIME AND MONEY.

End user or Consumer: It is a win situation for the end user because he/she gets a better product for less money and better service. Why better service? Because of personal attention from representative that knows everything about their service and/or their product. They are actually using the product, they are the product of the product – almost like a corner shop from years ago that knows every one of his customers and takes the time to advise each and every one with his knowledge, passion and respect of both the product and customer.

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